Currently, we primarily focus on Amazon. However, we plan to expand to other marketplaces within the next year.
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We scale brands to hyper-growth in e-commerce by providing promotional capital and managing advertising
We find promising brands and products
Fund their advertising and handle all the marketing and sales execution
We charge nothing upfront — only percentage of the sales Increase. No fixed fees, no equity taken. This way, we profit when you profit
Growing sales on Amazon is tough. It's not just about having a 5-star product
Brands need smart money for the long run, consistent full-scale marketing expertise, and effective profit management to compete with the category leaders
This is how Rice shapes the future of brand growth ↓
Pay-for-performance
Rice charges a percentage of the sales increase above brand’s current level
The incremental sales percentage ranges from 20% to 30% depending on the brand's sales metrics
Modeling each brand's growth trajectory and payments based on product life stage and maximum sales potential
Smart Marketing
Our goal is to develop strategies to achieve over 3x annual growth for brands.
We manage your marketing on various marketplaces and platforms like TikTok, Facebook, and Google to boost sales.
Utilizing machine learning and AI allows us to quickly analyze signals and adjust strategies for maximum campaign impact.
Advertising Funding
Compare product potential against competitors
Establish ambitious sales targets, budget, and timeline
Agree on sales revenue share and payment schedule
Rice monthly transfers funds to the Merchant's bank account
Imagine you have an Amazon store that makes $900k a year. You want to increase sales but don’t have the time or expertise to fully develop this sales channel.
We decide to partner and sign a one-year contract. We invest $4k monthly in your promotion. Our platform optimizes all listings and advertising.
Let’s say we increase your sales to $1,300k a year. The increase from the initial amount is $400k. We charge an 20% fee on the increase, which is $80k. The rest is yours.
Albo Store – a building materials store that hit a sales plateau and struggled to boost ad spend
Challenge
The client, Binam, hit a sales plateau on Amazon within their category. Their current strategies were no longer yielding significant results, and they struggled to boost ad spend and optimize their marketing materials
Solution
We implemented an end-to-end approach with the Albo brand, covering all aspects from product scoring and econometric modeling to listing optimization, promotional funding, and the execution of ad campaigns
Key metrics after 3 months
revenue growth
2.3x
merchant margin increase
16.6%
merchant profit increase
51%
"Working with Rice has been transformative for our business. Their comprehensive approach and use of advanced technologies have driven remarkable growth and improved our overall market performance"
Currently, our primary focus is Amazon. However, we plan to expand to other marketplaces within the next year.
question #2:
What instruments do you use on Amazon?
Rice-Ai:
We use a variety of tools and strategies, including listing optimization to ensure your products are effectively presented, PPC advertising to drive targeted traffic, detailed analytics for monitoring and refining strategies, and A/B testing for continuous improvement. Additionally, we leverage our proprietary AI-based software to manage ads efficiently.
question #3
How do you increase my sales?
Rice-Ai:
Our approach combines investment and management:
Investment: Tailoring our investment based on your current sales and industry specifics. Optimization: Improving product listings for better visibility and appeal. Advertising: Managing PPC campaigns to drive targeted traffic.Analytics: Using data to track and refine strategies continuously.
question #4
How many cases do you have? Can you share statistics and references?
Rice-Ai:
We have managed over 12 cases. We can share detailed statistics and references upon request. Our clients have experienced significant growth, and we are confident in replicating this success with new clients.
question #5
What happens if my sales decrease?
Rice-Ai:
We define a specific fluctuation level for each client, tailored to your unique circumstances. If your sales decrease below the agreed level, we take full financial responsibility. We understand that various factors can affect sales, such as changes in advertising spend, listing adjustments, or market competition. To mitigate risks, we start with a one-month test to understand the project’s economics and identify any potential issues. We use A/B testing to avoid dips in conversions and closely monitor the performance to make necessary adjustments. Our goal is to ensure your sales grow, but if they do decline below the agreed level, we will work with you to identify the causes and implement corrective measures.
question #6
How do you measure my current sales volume?
Rice-Ai:
For established businesses, we use the last year's sales volume as a baseline. For newer businesses, we use sales from the last few months, considering seasonality and other factors, to calculate a representative baseline for your current sales volume.
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